Help others see the ROI in your marketing
It’s easy to see the value marketing provides when you work in marketing, but it can be a lot harder for others. Marketing feeds into your sales process significantly by generating leads, growing brand awareness and nurturing industry awareness. One of the first steps...
Your 4 Actionable Steps for Successful Multi-Channel Marketing
‘Be where your customers are’ is a marketing watchword, and rightly so. But with so many channels, it can seem daunting. So, here are some strategies to help you out. Be where your customers are. From the beginning of business and marketing, this has been...
As a marketer do you feel that you need training to remain competitive?
In the UK more than 80% of brand marketers believe their organisations need to rapidly train their workforce to remain competitive amid the coronavirus pandemic. In a recent report, from eConsultancy and Marketing week, where 2,249 brand marketers were surveyed...
Are you thinking of reducing digital marketing due to COVID-19?
Be mindful of your content during this time of uncertainty. With a sudden and unexpected loss in revenue, many businesses are being forced into conversations on how they can trim budgets and maximise efficiency. But what does this mean for various digital marketing...Social
