by Caroline Weaver | May 26, 2020 | Marketing
With behaviour shifting, the audio market’s growth offers a unique environment for brands to stay top of mind with consumers. While consumers are settling into their new routines of life at home, consumption habits are shifting dramatically across digital channels....
by Caroline Weaver | May 26, 2020 | Marketing
The vast majority of marketers are cutting their marketing budgets saying that they don’t have the money since COVID-19. From a survey of 477 UK marketers, just 7% stated that their brands are taking a strategic approach to invest more in marketing during the...
by Caroline Weaver | May 26, 2020 | Growth Mindset
Have you ever noticed how some people celebrate your success while others seem to resent it? You might have had a promotion at work, met your weight loss goals, started sharing valuable content on social media or started a new business – it doesn’t matter what it is...
by Caroline Weaver | May 19, 2020 | Employee Engagement
With remote working now a reality for organisations, trust has never been more important. From experience and research, we know that high employee engagement leads to positive results for both organisations and staff in terms of growing the profitability of the...
by Caroline Weaver | May 18, 2020 | Marketing
Influencers are going to continue to play an important part in marketing despite the current crisis. Though large companies work with influencers regularly, small businesses struggle to draw the kinds of influencers that can take their marketing to the next level....