Key Themes:
Self-development, Psychology, Productivity, Success, Mindset
Summary:
The Alter Ego Effect by Todd Herman showcases the secrets behind many top athletes and executives. He takes us behind the curtain to show you can how you can harness a heroic alter ego to call upon when you’re in a difficult situation. However, to be clear this is not about creating a false mask—it’s about discovering and unleashing the hero already inside you.
Content Overview:
Todd Herman is a top performance expert who has coached many top athletes and executives into performing at their highest level. As part of this, he utilises a system of creating a heroic alter ego to bring on to the field of play when challenges arise. His technique has consistently delivered proven results for overcoming the self-doubt, negativity, and insecurity that hold you back, and giving you the tools, you need to perform at your optimum level.
Kobe Bryant had the Black Panther and Beyonce had Sasha Fierce. They used these characters to untap their ultimate potential. They recognised, that there’s only one person who can move you out of your own way so you can perform at your peak and that’s you!
This is not voodoo or trickery as the person that forms the basis of your alter ego is already inside you. You just need to have a process to unlock them. This part of you is your Alter Ego. With over twenty-one years of working with elite athletes, performers and leaders, Herman has discovered the formula and secrets of how you can use your alter ego to achieve the seemingly impossible. It all fell into place for Herman when he met Bo Jackson.
When he met Bo Jackson, the professional athlete told him, “Bo Jackson never played a down of football in his entire life.” Bo explained that when he was younger he’d get into problems caused by his inability to control his anger. Then, he saw Friday the 13th and became fascinated by the cold, calculating nature of Jason Vorhees. At that point, he made the conscious choice to stop being Bo Jackson, and start being Jason the moment he stepped on the football field.
Herman teaches you how to create and control an Alter Ego like Bo and shares his own story. In his heart he knew that within him was a confident, self-assured, intelligent person who could help others get better results. When he started using superman’s trick—putting on a pair of glasses—he learned how to harness the specific personality traits that he needed to reach his goals.
Rating: 9.5/10
The Alter Ego Effect is a transformational book that is breathtakingly simple, but devastatingly effective. He re-teaches us the childhood skill of using our imaginations to become the best version of ourselves.
Readability: 9.5/10
The Alter Ego Effect is an incredibly easy read – filled with stories, case studies and a step-by-step process to creating your own alter ego. This book is both interesting and insightful.
Does what it says on the tin: 9.5/10
Yes – The Alter Ego Effect will help you to harness your inner Superman / Wonder Woman or character of choice.
